Engage Consumers And Get Them Talking

To succeed online, you must promote your products and engage your consumers. Promotion is traditional broadcast marketing…telling people about your products. Engagement is the evolution of word-of-mouth marketing…getting your customers to tell each other about your products. Promotion is a great way to prime the pump, but engagement is much more effective.

Clarinova will help you incorporate both promotion and engagement into your online marketing. Our promotion services get your brand noticed online by:

• Ensuring you rank well on major search engines like Google, Yahoo! and MSN.
• Buying keywords on major search engines to paid placement.
• Feeding your product data to shopping comparison engines like Shopzilla and Shopping.com.
• Helping your retailers get listed in local business directories like Shop Local and Local Pages.

Once consumers are finding your products online, we can help you ensure they are engaged with your brand by:

• Allowing consumers to leave reviews and suggestions about products.
• Sending consumers emails for promotions and new release announcements.
• Giving consumers easy ways to send product recommendations to friends.
• Allowing consumers to share their love of your product with others.

Engaged consumers are your brand ambassadors…creating awareness of your product to the people who trust their opinions and admire their sense of style. You will find no better (and less expensive) sales people than your own loyal consumers.