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SEO Pricing Summary

Posted on September 9th, 2008 in Featured, Marketing, research, sem | No Comments »

I’ve been asked for advice on SEO and SEO prices, and here is the result of some research. SEO rates and project prices varies widely. SEO is still a mix of technical skill and magic, and can take many months to determine if an SEO effort has been effective, so it is difficult to price SEO work efficiently.

Links to SEO Pricing, Prices and Rates

• An SEO Pricing and Comparison Guide
• Pricing Models and Ranges
• How to price an SEO campaign
• What SEO Consultants Do
• Do you get what you pay for?

Pricing for projects and tasks:

• SEOptimism
• Get Specific
• Alchemist Media
• SEO Design Solutions
• SMG Designs
• Sozo Firm

Hourly Rates vary widely, and you probably get what you pay for. A sampling of hourly rates includes:

• SEOmoz about $1000 per hour
• Shimon Sandler $200 per hour
• Sozo Firm $90 per hour

Breaking Rules

Posted on July 18th, 2008 in Marketing, search, sem, style | No Comments »

Today, the Sartorialist demonstrates the maxim that you need to know the rules before you break them with a blog post about an astounding makeover. The article includes this “after” image: 

This guy has broken several rules of men’s permanent style, with the shoes, the rolled up sleeves, the formal dress shirt and cargo pants. The result is wonderful. But, he was careful not to button the lower button of his vest. There are some limits. 

The same ethic applies to SEO: if you want consumers to find you, know the rules before you get creative with your website.